Xiaomibacked Black Shark Struggles with Wage Delays Financial Woes

Xiaomibacked Black Shark Struggles with Wage Delays Financial Woes

Black Shark Technology, once a star 3C brand, is embroiled in a wage arrears crisis, drawing attention from the cross-border e-commerce community. This article analyzes Black Shark's journey from glory to decline, revealing its financing difficulties, large-scale layoffs, and wage arrears issues. It also explores the challenges facing its future development, serving as a warning to cross-border e-commerce sellers. The company's struggles highlight the volatile nature of the tech industry and the importance of sustainable business practices in a competitive global market.

Amazon Raises Fulfillment Fees Pressuring Seller Profits

Amazon Raises Fulfillment Fees Pressuring Seller Profits

Amazon announced an increase in Multi-Channel Fulfillment (MCF) service fees, effective May 9th, aiming to maintain market competitiveness. Orders shipped to certain regions will also incur surcharges. This move increases cost pressure on sellers, requiring them to re-evaluate pricing strategies and operational efficiency. The fee hike impacts sellers relying on MCF for order fulfillment outside of Amazon's marketplace, potentially affecting their profit margins and requiring adjustments to their business models. Understanding the specific fee changes and their impact is crucial for sellers to remain competitive.

01/04/2026 Logistics
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Tiktok Expands Ecommerce Opportunities for Retail Sectors

Tiktok Expands Ecommerce Opportunities for Retail Sectors

This article provides an in-depth analysis of operational strategies for three popular categories on TikTok: fashion, beauty, and home decor. By examining user profiles, offering content strategy suggestions, and sharing operational tips, it provides practical guidance for cross-border sellers. The aim is to help them accurately grasp overseas market opportunities within the TikTok ecosystem, efficiently reach target consumers, and create potential viral products, ultimately achieving business growth. This includes understanding how to leverage trends and create engaging content that resonates with international audiences.

Amazon Sellers Face Profit Squeeze Despite Holiday Sales Surge

Amazon Sellers Face Profit Squeeze Despite Holiday Sales Surge

This article delves into the 'increased revenue but not increased profit' dilemma faced by Amazon sellers during peak seasons. It analyzes the reasons for profit erosion and proposes 'recovery' strategies such as refined product selection, supply chain optimization, and advertising cost control. Through case studies, it demonstrates how small sellers can achieve a turnaround in fierce market competition by improving operational capabilities and reducing costs, providing practical references for cross-border e-commerce sellers. The focus is on actionable strategies to improve profitability during high-volume periods.

US and China Cut Tariffs to Boost Ecommerce Trade

US and China Cut Tariffs to Boost Ecommerce Trade

The US and China released the 'Geneva Joint Statement on Economic and Trade', announcing significant mutual tariff reductions, bringing substantial benefits to cross-border e-commerce. Lower tariffs will reduce costs, enhance product competitiveness, and boost market confidence, creating new development opportunities for cross-border e-commerce sellers. Both sides will continue to uphold the concept of win-win cooperation and build a sustainable economic and trade relationship. This agreement is expected to foster increased trade volume and strengthen ties between the two nations.

01/04/2026 Logistics
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Chinese Firms Rush Into Tiktoks Crossborder Ecommerce Surge

Chinese Firms Rush Into Tiktoks Crossborder Ecommerce Surge

TikTok's global popularity attracts players like New Oriental and Luo Yonghao. Cross-border e-commerce businesses can capitalize on this traffic surge by focusing on clear market targeting, high-quality content creation, strategic KOL collaborations, and data-driven optimization. While significant opportunities exist, challenges are also present. Businesses must adapt to the platform's unique characteristics and navigate the complexities of international markets to achieve sustainable success. This involves understanding local preferences, adhering to regulations, and building trust with global consumers. Success requires a proactive and adaptable approach.

7step Facebook Ad Guide for Global Trade Firms

7step Facebook Ad Guide for Global Trade Firms

This article details seven essential steps for foreign trade companies before running Facebook ads. These include creating a personal account, a public page, a business ad account, Business Manager (BM), and Facebook Pixel. Furthermore, it covers binding the page and ad account to BM, and assigning user permissions. By completing these steps, businesses can lay a solid foundation for effective Facebook advertising, enabling them to better expand into the global market. This preparation is crucial for maximizing ad performance and reaching a wider international audience.

Amazon Launches Tailored Audiences to Boost Seller Ads

Amazon Launches Tailored Audiences to Boost Seller Ads

Amazon has launched a new feature called "Precise Audience Targeting," allowing sellers to send marketing emails directly to specific consumer groups. This article delves into the core content and transformative significance of this new policy, analyzing seller feedback and market response. It also interprets Amazon's marketing function matrix and provides practical advice for sellers to embrace the changes and welcome a new era of Amazon marketing. The feature aims to improve marketing efficiency and personalization, enabling sellers to reach the most relevant customers with tailored offers.

SVB Collapse Disrupts Chinajapan Ecommerce Trade

SVB Collapse Disrupts Chinajapan Ecommerce Trade

The Silicon Valley Bank collapse may have limited short-term impact on China-Japan trade and cross-border e-commerce, but long-term vigilance is necessary. Businesses should monitor exchange rate fluctuations, maintain cautious optimism, operate prudently, diversify funding sources, strengthen compliance management, and enhance brand value. By doing so, they can navigate the uncertain market environment and turn potential crises into opportunities. Focusing on resilience and adaptability will be key to mitigating risks and ensuring sustainable growth in the face of global economic shifts.

Amazon Sellers Optimize Sponsored Ads for Multivariation Listings

Amazon Sellers Optimize Sponsored Ads for Multivariation Listings

This paper addresses the challenges of advertising multi-variant products on Amazon by proposing two core strategies: identifying competitor's best-selling products through market research and using automatic campaigns to test and data-driven select top performers. It also highlights key factors such as Listing quality, keyword selection, bidding strategies, and continuous optimization to help sellers avoid blind advertising, achieve precise traffic acquisition, and improve advertising effectiveness. This approach aims to guide sellers towards data-informed decisions for optimized campaign performance and increased ROI.